Half of marketers surveyed still “depend heavily” on cookies, according to Adobe. While Google only began phasing out third-party cookies in January, some people had been freaking out about it long before: 40% of marketers Adobe surveyed in 2022 who said the cookie phaseout would hurt their businesses thought it would cause “significant harm or devastation.” SeveralContinue reading “Why marketers aren’t cookie-free yet.”
Category Archives: google
Google and Microsoft are still riding the AI wave.
Demand for cloud services boosted both companies’ revenue in the last quarter. Microsoft and Google are proving there’s money to be made in generative AI—at least when there are cloud services to sell along with it. While investors may be growing impatient with Mark Zuckerberg’s far-sighted AI dreams, things looked rosier for other competitors in the BigContinue reading “Google and Microsoft are still riding the AI wave.”
Google fixes two Pixel zero-day flaws exploited by forensics firms.
Google has fixed two Google Pixel zero-days exploited by forensic firms to unlock phones without a PIN and gain access to the data stored within them. Although Pixels run Android, they receive separate updates from the standard monthly patches distributed to all Android device OEMs. This is due to their unique hardware platform, over whichContinue reading “Google fixes two Pixel zero-day flaws exploited by forensics firms.”
As AI booms, land near nuclear power plants becomes hot real estate.
Cheap low-carbon energy? What’s not to love… The land surrounding a nuclear power plant might not sound like prime real estate, but as more bit barns seek to trim costs, it’s poised to become a rather hot commodity. All datacenters are energy-hungry but with more watt-greedy AI workloads on the horizon, nuclear power has freshContinue reading “As AI booms, land near nuclear power plants becomes hot real estate.”
Nicholas Vincent explains why robots.txt is no longer enough to protect against web scraping.
Robots.txt just isn’t up to the task of keeping public data out of AI training sets. The only thing between a website and an internet scraper’s database is a tiny file called robots.txt, a small configuration file that tells web crawlers for services ranging from Google to OpenAI which parts of a site they canContinue reading “Nicholas Vincent explains why robots.txt is no longer enough to protect against web scraping.”
Google Meet testing redesigned camera and microphone toggles on the web.
Latest Material Design makeover simplifies switching between hardware. Like most of our favorite video conferencing apps, Google Meet skyrocketed in popularity when the pandemic hit, especially among Workspace customers. In recent years, the company has kept up the cadence with a steady stream of new features and updates, such as a new Effects menu andContinue reading “Google Meet testing redesigned camera and microphone toggles on the web.”
Google’s update targets spam, but marketers can still use AI to create content.
Google’s latest core update took direct aim at generative AI spam, so can marketers still use generative AI to create content? In short, yes. The new core update focuses on decluttering spam from search. Google is targeting sites using generative AI to mass produce low-quality content. Marketers can still use ChatGPT to draft content, butContinue reading “Google’s update targets spam, but marketers can still use AI to create content.”
‘Embarrassing and wrong’: Google admits it lost control of image-generating AI.
Google has apologized (or come very close to apologizing) for another embarrassing AI blunder this week, an image-generating model that injected diversity into pictures with a farcical disregard for historical context. While the underlying issue is perfectly understandable, Google blames the model for “becoming” oversensitive. But the model didn’t make itself, guys. The AI system in question is Gemini,Continue reading “‘Embarrassing and wrong’: Google admits it lost control of image-generating AI.”
Google will no longer back up the Internet: Cached webpages are dead.
Google Search will no longer make site backups while crawling the web. Google will no longer be keeping a backup of the entire Internet. Google Search’s “cached” links have long been an alternative way to load a website that was down or had changed, but now the company is killing them off. Google “Search Liaison”Continue reading “Google will no longer back up the Internet: Cached webpages are dead.”
New subsea cable project aims to stabilize internet connections in South Pacific.
The cables will link Guam with Fiji and French Polynesia. When an underwater volcanic eruption severed a key internet conduit in 2022, the island nation of Tonga lost most of its connection to the outside world for more than a month. Thanks to a new subsea cable project Google unveiled on Jan. 17, South Pacific islandersContinue reading “New subsea cable project aims to stabilize internet connections in South Pacific.”

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